“Honda Safety Driven” Initiative Aims to Improve Safety Habits and Awareness Among Young Drivers
Honda aims to achieve zero traffic collision fatalities involving Honda automobiles and motorcycles by 2050. Years ago, they realized they couldn’t achieve this solely by adding vehicle safety features. Making drivers more safety-conscious had to be a key part of the program, and the drivers they have targeted directly are those under 25. This multifaceted program has recently reached one million students. Michael…
